October 3, 2023

The McRib: McDonald's McPlot Twist No One Saw Coming

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The McRib: McDonald's McPlot Twist No One Saw Coming

By Nick | October 3, 2023

The McRib is back! Just when we thought it took its final bow, it pirouettes back onto the McDonald’s stage this November. What's next? Did the fries announce a secret solo career?

The McRib is back! Just when we thought it took its final bow, it pirouettes back onto the McDonald’s stage this November. What's next? Did the fries announce a secret solo career?

McRib, The Sandwich That Can't Say Goodbye

For those unfamiliar (probably living under a rock, or perhaps a large pile of Big Mac boxes), the McRib is a boneless pork patty, slathered in tangy barbecue sauce, topped with onions and pickles, all snuggled in a hoagie style bun. It's the unicorn of fast food: rare, mythical, and whenever it appears, the internet loses its collective mind.

McConspiracy or McStrategy?

Last year, amidst fanfare, fireworks, and perhaps a tear or two, the McRib announced its ‘farewell tour.’ The world gasped. McRib fanatics mourned. But, in a move as surprising as adding an extra pickle slice, McDonald's decided to resurrect it from the barbecue ashes.

Was the farewell tour just a clever ruse? A saucy plot twist? Or perhaps, the execs had a change of heart after a late-night McRib binge. We might never know.

What's clear, however, is that McDonald’s knows how to play the SEO game. With buzzwords flying faster than you can say “extra fries,” they've mastered the art of online chatter. #McRibComeback, #McSurprise, and #CantKeepAGoodRibDown are just a few hashtags storming the internet. It's as if the sandwich has its own PR team. Oh wait, it probably does.

Find out what's Really in That Sauce.

McHistory 101

Established in 1940, McDonald's started as a single restaurant in San Bernardino, California. Over the years, it morphed from a humble hamburger stand to the global empire we know today. From the Big Mac to the McNuggets, this fast-food juggernaut has given us numerous delicacies, but few have played hard-to-get quite like the elusive McRib.

In the ever-changing landscape of McDonald’s menu, the McRib has popped in and out like a celebrity making surprise guest appearances on a TV show. “Oh, look! It's McRib in Season 1982, Episode Fall!” And every time it exits, fans are left yearning, forming support groups, and setting up change.org petitions for its return.

Click here to dive deep into the McDonald's history

McBrace Yourselves

As the cold winds of November usher in, one thing's certain: the McRib will warm the hearts (and stomachs) of many. Whether you're a die-hard fan or a curious first-timer, this sandwich spectacle is one for the books.

So, what's next for McDonald's? Only time will tell. But for now, let's raise a milkshake to the unexpected return of the McRib, a sandwich that refuses to stay retired.


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